If you’re going to be marketing to European players, you should be adding Interpoker to your list of sites to become an affiliate with. Based on the Cryptologic Network, the Partnerlogic Affiliate Program, which also offers Playboy Gaming Poker, Intercasino & VIP Casino is one of the best affiliate programs available. Excellent marketing methods, great player retention, 24/7 customer support and one of the best affiliate managers you’ll ever deal with; Partnerlogic is definetly the cream of the crop in the affiliate industry.
First, let’s look at the factsheet for Interpoker:
| Accepts US Players? | No. |
|---|---|
| Commission: | Revenue Share(up to 35% for non-rakeback). |
| Rakeback: | Yes, generally progressive rakeback up to 32%. Can only publicly advertise up to 30% rakeback however due to a network cap. |
| Games Available: | Holdem, Omaha, 7 Card Stud. |
| Casino Games: | Yes. Too many to mention here! |
| Offline Marketing Material: | Yes, on request. |
| Platforms: | Windows. |
| Payment Methods: | Neteller, Bank Wire, Check. |
| Sign Up Link: | Please see the bottom of this review. |
Interpokers poker room is based on the Cryptologic network, and is one of the flagship rooms on this network. Interpoker is best targeted to Europeans as this is when they are busiest; Interpoker do a lot of marketing already in the UK, and some of the other poker rooms on the network being UK sportsbooks just helps their cause. You can find a lot of value in promoting Interpoker to Canada too, and this network is the most popular on the net for low limit($1/$2-$3/$6) 7 Card Stud, so if you have any 7 Card Stud players reading, be sure to send them here. The sportsbook players also add to the fishiness of the network, which is always good to advertise.
The first thing you’ll notice about Interpoker is their expertise in the poker department. They aren’t afraid to try new things, always looking to give the players what they want want while retaining maximum value, and have a lot of enticing factors for new and current players. New players have a $150 signup bonus that they can get, and then after that all players get to choose their own bonus in a system called the Reload Revolution; players have the option of playing for bonuses between $20 and $1000, with safety levels in between much like Who Wants To Be A Millionaire. This is an excellent idea to encourage players to play more, to reach that next level in the bonus hierarchy. Interpoker also reward long-term players with the invitation only Platinum Club, and the My Poker Points League. There is also a desktop alert system available for Interpoker to keep players up to date.
However what about players who haven’t played in awhile? Ever looked at your poker room stats, saw a player play less and less, then finally stop playing at a poker room, and wish you could do something to entice him back? Well Interpoker do that for the player. First they offer some incredible promotions like “Pocket Kings”, where if you get deal pocket kings you win $10. However they will also contact players who haven’t played in awhile, and offer them incredible bonuses like $20 for playing just one hand in the poker room. So if you have players who seem to lose interest in poker don’t worry, because with Interpoker they’ll get them back.
Interpoker also offers 24/7 customer support, and their telephone support is excellent. As a player myself I’ve had to call on occasion, and even as an affiliate I had to call. I remember one telephone call I made when I was running a freeroll and there was a problem with the password. I called and spoke to Shirley, who was a delight to speak with. She was very pleasant, noticed my accent(Scottish) and talked to me about that. She promised to call me back with a resolution within an hour, and did so. I just remember that whole telephone call, and how valued I felt as a customer, how a support person took the time to talk to me and get to know me. And you know what? As of this writing, that telephone call was seven months ago, yet that kind of support left a lasting impression that all the promotion and marketing in the world just can’t buy.
Speaking of marketing, Partnerlogic offer a wide variety of banners, html mailers, popups and more for you to utilize on the website. All banners are hosted by their servers and it is a simple case of viewing all the banners, then copy/paste. Also while this review focuses mostly on Interpoker, Partnerlogic also have PlayboyGaming Poker as a new brand as of January 2007, and this is a very good one to promote. Excuse me for being crass for a second, but what do guys like more than poker? Boobs! And combine the two, and what have you got? A poker room that I’ll definitely be promoting to twentysomething males. The reputable, reliable and well known Playboy brand name really helps with promotion too. Also under Partnerlogic are Intercasino and VIP Casino, two excellent casinos with a wide variety of games available to promote to players. The best thing about this is that a players Interpoker account will work in Intercasino, which makes it so much easier to get people to switch over and try out the casino.
Last, but certainly not least, is my affiliate manager at Partnerlogic, Claire. I am not exaggerating when I state she is one of the best affiliate managers I have ever worked with, and working with over 300 affiliate managers, that is quite the accomplishment. She comes across very genuine, someone who has a passion for this business, someone who really wants you to succeed. When you deal with Claire, you know you’re not just another faceless number; she treats you like she would a great friend, and it is a breath of fresh air. She is extremely knowledgeable about the industry, and has provided me with ideas in the past that I hadn’t even considered, and is a huge asset to Partnerlogic as you just want to promote them even more. Claire is also a very busy person, yet talking to her over e-mail, MSN or telephone you would never know it, and she gives you the feeling she has all the time in the world to help you or just brainstorm with you, and this is a mark of true professionalism.
Partnerlogic currently don’t have sub-affiliate links. However, please sign up at Partnerlogic.com and then e-mail either me dan@dealerdangaming.com to let me know you signed up, or claire@partnerlogic.com, and let her know you were referred by Dealer Dan. Either of these will ensure that you are given Claire as your affiliate manager, which will be a huge benefit to you in the long run.
